Contributor

Contributor

5 Ways Reddit Helps an Ecommerce Brand

Ipsy, a monthly beauty subscription service, has a subreddit with more than 13,000 members. The example ad below is from Steam, a video game and store, placed in the r/SkincareAddicts subreddit. — Reddit is among the most visited sites worldwide.…

The Emergence of B2B Raw Material Marketplaces

“When I think about B2B marketplaces, I break them up into three segments,” said Ali Amin-Javaheri, the co-founder and CEO of Knowde. “Business-to-business commerce on the Internet is generating a lot of interest,” wrote Steven N. Kaplan and Mohanbir Sawhney…