All posts by Contributor

Nevada First State For Privacy Opt-Out Laws: How Well is Convert Prepared?

12th Jun 2019 – Though privacy legislations have stalled or failed in other states, Nevada’s passage of SB-220 serves as a reminder that maintaining compliance with legal and regulatory obligations in a digital world will

Apple’s ITP 2.2: 1-Day Expiration of Tracking Cookies Set Via Link Decoration

11th Jun 2019 – Moving forward, all persistent cookies created via JavaScript’s document.cookie (as opposed to cookies set by HTTP) will be set to expire in 24 hours if the referring domain has been identified

GDPR vs. CCPA: Everything about the 2020 California Consumer Privacy Act (and How it Stacks up Against GDPR)

Blog/Privacy 11th Jun 2019 – Expanded Individual’s’ Rights: Children aged 13 – 16 can directly provide consent. Children under 13 require parental consent. Comparison The GDPR and the CCPA: A Comparison for Businesses The GDPR

What Does the ePrivacy Regulation Mean for Digital Marketing?

10th Jun 2019 – Stated for a release in 2019, the impending ePrivacy Regulation, like the GDPR, is applicable to any business targeting EU customers… Which means pretty much ALL of us need to comply!

Will Firefox’s Enhanced Tracking Protection (ETP) affect Convert Experiences’ Users?

06th Jun 2019 – Let’s see in detail the two sections that the above Content Blocking settings have (Trackers and Cookies) and how these relate to Convert. It is important to understand the fundamentals of

Consent vs. Legitimate Interest: Which Should You Choose for Marketing?

05th Jun 2019 – At Convert Experiences, we empower marketers just like you to offer GDPR-safe and privacy-friendly personalized website experiences to your users. We’ve also conducted a thorough LIA of all the data we

8 Trending AI Conversion Optimization Applications That Will Improve Your Conversion Rate

29th May 2019 – Shoelace is all about showing the right ads to the right customers at the right time. As a next-level retargeting AI-based tool, Shoelace creates memorable experiences that actually build brand equity

Inclusive Web Design 101: Basic Principles and Best Practices of Inclusive Web Design

27th May 2019 – These are just basic tips for inclusive web design. You can find a more comprehensive list here. According to Google, touch targets should be a minimum of 48*48px. This ensures that

[VIDEO] The Quick (and Easy) Start to Omnichannel Optimization for Your Business

Blog/Optimization 27th May 2019 – Omnichannel started out as a buzzword, but fast forward to 2019 and it is essential to the growth and stability of most businesses in the market. The problem is omnichannel