July marketing ideas
National Intern Day – Last Thursday in July
1. National Independent Retailer Month
National Pandemonium Day
National Tape Measure Day
National Nude Day
National Give Something Away Day
National I Love Horses Day
National Pet Fire Safety Day
Get to Know Your Customers Day – Third Thursday of Each Quarter
National Hammock Day
National Rat Catcher’s Day
National Refreshment Day – Fourth Thursday in July
10. International Chocolate Day (July 7)
National Tell the Truth Day
National Dive Bar Day
National Father-Daughter Take a Walk Day
National Strawberry Sundae Day
And for a year’s worth of marketing ideas, check out this marketing calendar template from our friends at LOCALiQ.
Got any July marketing ideas? Share em!
International Joke Day
American Zoo Day
National Postal Worker Day
July: It’s the seventh month of the year (fifth in the Roman calendar), rhymes with reply, should rhyme with truly, has a whopping 31 days—all great marketing opps for your business! Just joshin. That’d be sad. But July is filled with many opportunities for creative marketing—it’s National Anti-Boredom Month, Independent Retailer Month, home to World Emoji Day, Pandemonium Day, and plenty more. July 23
Buffalo Soldiers Day
National Waterpark Day
As promised, here is a more complete list of July observances that may or may not apply to your business:
National Kitten Day
National Pina Colada Day
Spread awareness using resources like BIPOC’s MMHM toolkit, or come up with an event of your own to support this inclusivity-related cause.
Collector Car Appreciation Day – Changes Annually July 9, 2021
National Drive-Thru Day
National Cousins Day
National Amelia Earhart Day
National Day of the Cowboy – Fourth Saturday in July
Anyone can get behind this holiday. Whether it’s with a candy counting contest, giving out Hershey’s Kisses to customers, or just posting a funny meme. Or, you could get some chocolatey USB drives made up with your logo on em!
National Mutt Day
Get to Know Your Customers Day happens on the third Thursday of every quarter—a good reminder to stay on your toes and a good opportunity to strengthen your client relationships.
Or, take a no-nonsense approach like this business did:
Run deals and sales to get new customers coming in. BigCommerce tells us that repeat customers spend 25% more per transaction during the (real) holiday season, while a new customer spends only 17% more. So start building that repeat customer base now!
National Eat Your Beans Day
National Hop-a-Park Day (first Saturday in July)
Share a survey via email or social media—something brief but meaningful enough to demonstrate that you value your customers, and to be informative to you.
National Simplicity Day
National Different Colored Eyes Day
Or take it a step further like these guys:
National Love is Kind Day
National Aunt and Uncle’s Day
National Bagelfest Day
National Disability Independence Day
National All or Nothing Day
National Hawaii Day
National Workaholics Day
National Bikini Day
National Barbecued Spareribs Day
National Cheer Up The Lonely Day
All American Pet Photo Day
National Mojito Day
National 7-Eleven Day
National Father-in-Law Day
National Whistleblower Day
National Talk in an Elevator Day – Last Friday in July
National System Administrator Appreciation Day – Last Friday in July
National Get Gnarly Day – Last Friday in July
National Support Public Education Day
International Day of Friendship
July is the designated month for celebrating independent retailers who, like all local businesses, help to build our economy, towns, and communities. Promote your own business if you are one, or show your support for independent retailers in your community.
National Lottery Day
World Emoji Day
Toss Away the “Could Haves” and “Should Haves” Day – Third Saturday in July
International Kissing Day
National Get Out of the Dog House Day – Third Monday in July
National Ice Cream Day – Third Sunday in July
National Junk Food Day
National Be Someone Day
And now, it’s time to get down to (marketing your) business. We’ll first start with July marketing ideas based on monthly awareness causes and then move to single-day observances.
But I did find some ideas on Facebook. This business ran a contest with a grilling-themed prize.
For more monthly marketing ideas, check out our other posts:
If you’re not a spa or salon, partner up with a local provider to see if you can run a mutually-beneficial deal.
Gorgeous Grandma Day
You could also take a lighter approach on social media. Ask more playful questions, like “would you rather,” “yay or nay,” “when was the last time you…” but keep the topics relevant so you can glean something from the answers.
National Hire a Veteran Day
National Wine and Cheese Day
National Parent’s Day – Fourth Sunday in July
Cow Appreciation Day – Changes Annually
Not all of the July awareness causes and observances were covered in this post. There are far too many. But if you have any ideas of your own, we’d love to see them in the comments.
- Category: eCommerce