Category: eCommerce
Ecommerce Product Releases: January 17, 2022
Lucidworks Marin Software announces integration to expand Amazon advertising options. Marin Software, a provider of digital marketing software for advertisers and agencies, has announced an integration with the Amazon ads demand-side platform (DSP). The integration …
How to Find the Best Influencers for Your Brand
As a search engine, Google is first and foremost a noun, but it has also earned ‘verb status’ over the years thanks to how popular and powerful that engine truly is. Maybe their overall …
Marketing That Matters: How Which? and Brainlabs link marketing to sustainable business growth
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TikTok Marketing Is Hard Work
Beardbrand has a mountain of content on YouTube. We find the gems and repurpose them. We film directly for clients, too. Magin’s experience includes a YouTube channel that focused on men’s fashion. From there, colleagues …
Amazon, Walmart and the Epic Battle for Consumer Spending
In 2021 Walmart had 11,443 stores worldwide, a decrease from the 11,501 it had in 2020, according to Statista. In the U.S., there are 5,342 Walmart stores and 600 Sam’s Clubs. Ninety percent of Americans …
10 Digital Marketing Trends for 2022 (From 30 Businesses Like Yours)
That’s in part because it has the potential to offer an entirely new set of performance metrics. Image source The top 10 digital marketing trends for 2022 1. The Metaverse Some of these trends will …
Setting Up Google’s Performance Max Campaigns
Google designates “Low,” “Good,” and “Best” performance for each asset. Submitting a product feed, image and text assets, and audience signals enables ads across Google’s inventory. Machine learning models then optimize bids for advertisers’ goals. …
What is design thinking?
We recommend activating Javascript in your browser. When people talk about ‘design thinking’ nowadays, they are referring to a specific definition: a methodology and organisational approach to solving problems and building products. Design thinking is …
The business case for UX
Subscribe today to access briefings, as well as all our reports, tools and templates. We recommend activating Javascript in your browser. Whatever the organisation’s relationship with UX, the goal should be the same: to make …