Tinuiti at Adweek Commerce Week 2022
“This is an area for brands to create a highly curated shopping experience by using everything…
Why Your Conversion Rates Are Down + 6 Things You Can Do About It
The percentage decrease in CVR is rather startling when looking at nearly every industry being affected….
Getting Ghosted by Retail Buyers? [Here’s How to Get Your Products on the Shelf]
Once you have your in-store experience in place, you’ll also need to take a look at…
Charts: Ecommerce in U.S. Grocery Industry
Those surveys confirmed that grocery shoppers would continue to view ecommerce favorably. However, many grocers don’t…
YouTube and Shopify: What Advertisers Need To Know About Ready, Set, Shop on YouTube
Credit: YouTube Blog According to the announcement, creators who link their stores can display their products…
12 Tools to Create Infographics
— Adobe Express Visme Infogram lets you create and share infographics, reports, slides, dashboards, maps, and…
The Big, Easy Cheat Sheet for Google Display Ads
Like the Google search network, the Google display network runs on a live auction system. When…
Amazon Moments: What Is It and How To Choose Rewards
Instead of having to set up a rewards program in-house, Moments allows brands to leverage Amazon’s…
The 4 Stages of a Supremely Successful Content Marketing Funnel
There are a gajillion types of marketing funnels out there with different frameworks and names for…
Prime Day Ads Up
Last week we discussed Shopify creating an integration for its merchants’ shops with YouTube, which could…
How to Use Niche Marketing for Your Ecommerce Site
Show your audience that your business is the go-to knowledge authority for this particular niche. As…
Ekimetrics’ Matt Andrew on the power of data science in marketing
Continued uncertainty brought about by the ongoing effects of the pandemic, Brexit, war in Ukraine and…
5 Content Marketing Ideas for September 2022
The Idaho Potato Commission even has a video on YouTube showing you how to make donuts…
The Details of Shopify’s Massive Q2 2022 Loss
To save costs, Shopify announced that most of its employees would permanently work remotely so the…
Zelros CEO Christophe Bourguignat on AI personalisation in insurance
Image: Shutterstock “The second effect is of course the purchase habits of consumers – the fact…
Spiceology Founder Pivots to CPG Startups
But I’m a serial entrepreneur. I get itchy. I found a partner, Scott, and we asked…
8 Inspiring Black-Owned Businesses That Are Rocking It This Year
Lerae Funderburg, Esq. of Funderburg Law Video source John William Templeton sharing his ‘Our Roots Run…
SEO for Featured Snippets
Some observers consider a featured snippet a win, similar to the top organic position. Others believe…