CMO of digital fundraising platform Enthuse on ‘Generation Generous’ and brand purpose
Lastly, always remember: you can’t put lipstick on a pig. Marketing isn’t about sticking a plaster…
21 Unforgettable Advertising Slogans (with Takeaway Tips!)
L’Oreal’s slogan “Because You’re Worth It” turns 50 this year, and its inception has a much…
Building a Culture of Experimentation to Drive Growth Webinar
Delivering the best possible digital customer experience is key to driving loyalty and growth. And as…
12 New Ecommerce Books for Fall 2021
— “UnReceptive” puts forward the notion that the receptibility of the audience is far more important…
3 Clever Ways to Target Your Competitors’ Audiences Without Search Ads
What this means is, this setting will apply to YouTube and Discovery campaigns because those are…
A Perfect Storm for 2021 Holiday Email Marketing
Holiday 2021 Email Old Navy sends “super cash” rewards to loyalty-club members immediately after each purchase….
What are Facebook’s new smart glasses and the metaverse?
However, with NFTs and virtual goods gaining traction within the fashion and gaming industries, we could…
Should DTC Brands Sell to Mass Merchandisers?
Bandholz: Today I hope to discuss another issue: how to get into mass retailers. What year…
What Makes a Good Ecommerce Brand?
Brands need to create items that are “not just a product that is preferred, but a…
Ecommerce Product Releases: September 16, 2021
Prive raises .7 million for configurable ecommerce subscription platform. Prive, an ecommerce subscriptions platform founded by…
Google Adds Data Back to Search Terms Report—What’s the Catch?
Although Google is expanding the search terms report to include high volume search queries with impressions…
Marketing That Matters: How automation helps Uswitch succeed amid ‘cut-throat’ competition
Copyright © 2021 Centaur Media plc and / or its subsidiaries and licensors. All rights reserved….
V-commerce: Will in-car payments be the next big thing for automotive?
The notion of a vehicle as a ‘digital wallet’ – meaning it has a wider and…
Google to Sunset Expanded Text Ads, Making Responsive Search Ads the Way of the Future
In the following article, we spoke with our Search experts to get their take on the…
Uberall’s Kimia Meshkinyar: “omnichannel is the future of commerce”
Consumer behaviour and expectations have changed after a year of online shopping, contactless payment, and food…
Influencer Marketing Part 6: Pitching
An effective influencer pitch consists of two primary components. Everyone accepts. If all influencers accept, or…
What is Schema Markup? (+6 Easy Types to Use for Your Small Business)
If you’re not comfortable choosing your own schema and implementing the code yourself, don’t hesitate to…
Take Advantage of Dayparting on Instacart with Tinuiti
“I don’t think it’s widely understood just HOW much traffic there is on Instacart today and…