While sales growth remains steady, overall online grocery sales have naturally dwindled from the height of the pandemic. Research from Morning Consult has found that the share of US consumers who report ordering groceries online at least once a week…
Similarly, to meet rising CX expectations, 60% of respondents said that empathy for the customer and a deep understanding of their needs will be critically important. Empathy is particularly vital during challenging times, with brands that offer real and tangible…
Good Neighbor Day Fourth Sunday Labor Day Instagram captions ideas. September marketing ideas to celebrate diversity, equity & inclusion September 17 Just One Human Family Day Just One Human Family Day occurs every September 12 and it’s exactly what it…
Amazon, for example, is already offering shoppers slower shipping options that consolidate more items into each box. The idea is that a relatively fuller box with several items delivered on a single day has less environmental impact than delivery on…
Revlon & Megan Thee Stallion TikTok Campaign with Tinuiti “Creators on TikTok operate differently than Creators on other social platforms – they are driven by trends, music, sounds and storytelling. Their skills are unique to the platform and are looked…
As you can see, even within the restrictions we have for search ads, there is still room to be creative and find ways to stand out on the SERP. Here are the key takeaways from these Google Ads examples that…
Since 2011, Equilar (a recruiting and compensation-consulting firm) and the Associated Press have jointly produced an annual CEO compensation report. The current edition, published in May 2022, evaluated compensation for CEOs at S&P 500 companies who have held the position…
Then what? Here are three ways to narrow a keyword list without internal data. The result is a graph of URLs in the top 10 results for a given query and timeframe — from 6 to 36 months or “All,”…
Predictions for the economic potential of the metaverse have ranged from anywhere from 0 billion to -5 trillion to -30 trillion as investors and businesses speculate about the possibilities offered by what many are calling “the next internet”. Nevertheless, many…
Amazon’s core promotional product is retail media advertising. This too is an alternative to social media and Google search for ecommerce brands or, for that matter, consumer packaged goods generally. Perhaps Apple’s collective leadership cares about individual privacy. So its…
— ShortStack is a marketing platform for creating contests, quizzes, landing pages, and emails. Encourage sharing on Instagram and Twitter with hashtag contests, or engage your followers using comment-to-enter competitions. Add forms, videos, and other content directly to any page…
I ended up on Loomly’s click-through landing page after clicking on a Google Ad that appeared for “social media software.” But it doesn’t just stop there. When you optimize your landing pages using the tips in this guide, you: Once…