Understanding Dynamic Search Ads in 2021
Wayfair could do that, as an example, with this page, which contains “oval” in the URL:…
How well are B2B sales teams rising to the challenges of digitisation?
The rapid digitisation brought on by the Covid-19 pandemic has forced a sea change in how…
How to Track Profit from Products, Customers
Identifying the CLV-to-CAC ratio is the goal in a per-customer analysis. Variable costs can describe the…
How Much Do Facebook Ads Cost in 2021? (+Ways to Save)
This is slightly higher than what we’ve been seeing at Akvertise, with CPMs ranging from .50-.50….
The State of Cannabis Payments in U.S.
How does an industry flourish that is banned by federal law, shunned by the credit card…
Apple Announces Custom Product Pages and Product Page Optimization
We’ll keep you all informed of when exactly these updates can be expected, and what you…
Happiness, not Profit, Drives Grasshopper Founder
Hauser: Yes. We went from a high-margin, no inventory business in software-as-a-service to low-margin, high-inventory in…
6 Facebook Ads Updates To Be Excited About This Summer
In order to use this feature, you will need to have a business account in WhatsApp, as…
Cause marketing: Examples from Uber, Starbucks & JetBlue
Each November, JetBlue celebrates ‘JetBlue for Good’ – an initiative that highlights the airline’s charitable efforts…
A day in the life of… Sacha Lazimi, co-founder and CEO at Yubo, the social video live-streaming app
My co-founders and I created Yubo to provide a safe space for younger generations to make…
How to Buy UPC Codes for Amazon (2021 Update)
Image Source Amazon requires every seller to register a GTIN with each product listing available on…
How AI Powers Distribution, Logistics
AI algorithms can forecast when orders will arrive, which means pallets can be placed in readiness…
CommerceCo Recap: A Process for SEO Link-building
What had seemed like the daunting act of randomly cold calling publishers to ask for links…
57 Easy & Engaging August Marketing Ideas (With Examples!)
Toss the core values aside today and letterrip. Don’t actually do that. But you can have…
Peeling Back the Power of Retail Media: Q&A with CitrusAd
Image Source: CitrusAd.com We are helping to solve this by providing buyers a single point where…
Online Grocery Lessons from Covid-19
Covid-19 greatly changed the grocery industry, perhaps more than any retail sector. Years of projected evolution…
10 Geotargeting Tips to Maximize Your Google Ads ROI
With geotargeting for local PPC, you can relate your offering to local events or use language…
Experts Share 5 Google Feed Tests To Drive More Qualified Traffic To Your Site
You may also want to take into consideration how covid affected your business during certain periods,…
Joining up the new customer journey in 2021 and beyond
We would like to communicate with you regarding the products and services of the Xeim Group…
How does marketing operations make B2B organisations more efficient?
Vendor management is critical to robust marketing operations, especially considering the number of IT or technology…
Marketing That Matters: How Farfetch maintained its early-mover advantage in luxury ecommerce
Copyright © 2021 Centaur Media plc and / or its subsidiaries and licensors. All rights reserved….
Policy Pages, Done Well, Enhance a Brand
Warranties. What happens if something goes wrong? That’s a pressing question on higher-cost items, such as…
A day in the life of… Leigh Gammons, EMEA CEO of Wunderman Thompson Technology
We’ve been extremely lucky. Having clients in sectors that were not too heavily impacted last year…
5 Content Marketing Ideas for August 2021
For example, look at men’s apparel retailer Mr. Porter. A recent post, “The Best-Dressed Men Of…
Ecommerce Product Releases: July 4, 2021
Facebook expands Shops. Facebook is making it easier for people to discover and buy from Shops….
What is digital shelf analytics?
With even more retailers now battling for space on the ‘digital shelf’ (i.e. the various places…
Entrepreneur’s Eczema Inspires New Skincare Company
Negotiating with manufacturing companies is a lot like an investment pitch to VCs. Manufacturers have a…
What is TikTok Live Stream Shopping?
TikTok is now adopting social commerce as well – and doing it in a manner that’s…
Tripadvisor and CitizenM on making subscriptions work for travel
When the Covid-19 crisis hit the travel industry, ideas for innovative revenue models were put on…
Shopify Announces Online Store 2.0, More
“We have always said we want to create more opportunities for our developers and our partners…