#autumnaesthetic
Tips for coming up with authentic fall hashtags
#whyisitdarkalready
1. Modify to industry and location
#backtoschoolshopping
5. Think about what your audience is looking for in the fall
Hashtags are helpful for expanding your visibility and building your brand, but with the vastness of social media, it can be hard to actually see these benefits. If you want to get value out of your hashtags, you’ll want a more strategic approach to ensure you’re getting the right visibility and building a memorable brand.
#halloweensale
- If your target audience is parents—now that the kids are back in school, are they ready to get into an exercise routine? Could #fallfitness be relevant?
- If it’s college students—as they switch gears, maybe they’re interested in things like #studymusic or #studyhacks.
- If it’s PPC professionals, maybe they’re looking up particular marketing conferences. Those always have custom hashtags.
- If you offer seasonal products or services, cater your hashtags to those, like #seniorportraits or #seniorportraitideas.
6. Use keywords
#septemberisthenewjanary
Fall hashtags
The hashtags in this post are related to national and even global trends and holidays, but put yourself in your ideal customers’ shoes. What are they looking for in the fall?
#novembergoals
…but then we’ve got Halloween hashtags, monthly awareness hashtags, and national day hashtags.
#nationalentrepreneurshipmonth
#thisisthriller
#octobercollection
#halloweenchallenge
There are different hashtag research tools out there, but you can also use regular keyword research to come up with hashtags. Now there’s definitely not a 1:1 relationship here—people perform pretty vastly different searches on social media than on Google, but it can still give some ideas.
#fallback
You’ll notice that a lot of the hashtags in this list are broad and, in many cases, inauthentic. BUT before you get your pitchfork—let me explain. The idea is to give you a starting point for your own brainstorming. And with the tips I’m providing below, you’ll be able to authenticate them to build your audience and brand.
#octoberfest
#novemberphotochallenge
#trickortreatyourself
#backtoschooldeal
See if you can modify any of these hashtags for your audience, location, or industry. So instead of or in addition to #shoplocal, use #shoplocalboston.
Do I even need to say it? #november[anything]…
#shoplocal
#shopsmallbusiness
#firstdayofschool
#givempumpkintotalkabout
#halloweenvibes
#septemberchallenge
#halloweenmovie
You know the drill. You can go with #October[anything]…
#movember
#novembersky
#septembergoals
#smallbusinesssaturdaysale
#ifyouvegotithauntit
You know that there’s #September[anything], like
#autumnequinox
#supportlocal
#foliage
#militaryfamiliesmonth
#backtoschool
#septembervibes
#fallbreezeautumnleaves
Halloween hashtags
#backtoschoolsale
#shopsmall
#studymusic
#firstdayoffall
#shopsmall
#goodnutritionmonth
#menshealthawareness
#studytips
#fallready
You might also be interested in these 126 holiday hashtags.
But don’t forget about Labor Day, back to school, and the many national calendar days. Plus, remember that
Here are some examples for different target audiences.
#creepitreal
#smallbusinesssaturday
Halloween marketing ideas here!
#healthylivestylesmonth
#spooktacular
#trickortreat
#octobermood
#halloweencountdown
November hashtags for monthly awareness
#studyhacks
So there you have it, hashtags for all things fall. And remember, to keep things authentic:
#lungcancerawareness
#octoberstyle
#bootiful
#schooltime
#septemberspecial
#septembersunshine
And onto the more authentic stuff.
#hungerawarenessmonth
#feelingfangtastic
#foliagefreak
#foliagefreak
#everythingisdyingimeanlookhowpretty
#stressawarenessweek
Your creative fall hashtag cheatsheet
#daylightsavings
- Modify to industry and location
- Combine with other relevant hashtags
- Use a mix of hashtag types
- Search the hashtag
- Don’t rule out low volume hashtags
- Think about what your audience is looking for in the fall
- Use keyword research
