After finishing your data settings, you’ll be prompted to obtain your Tracking ID. Make sure to click the button to get your Tracking ID. This is your overview of high-level data: revenue, ecommerce conversion rates, transactions, average order value, marketing…
TikTok is a breath of fresh air; a new, young voice among aging platforms like Facebook and Instagram. It’s a social media platform that’s full of energy, creativity, and authenticity. It’s a place where brands can let loose and push…
According to eMarketer’s 2019 report, 91% of internet users send emails, making it the most popular digital activity, even out-ranking Search and video. Your regular email A/B testing strategy should include: Email Deliverability 101: What is it and why should…
Hopefully, if you are selling on Amazon you are already taking advantage of keyword research and expansion. I would also say right now is a time to take some risks. Continue to monitor the long term trends because the data…
If your products or promotions aren’t 100% gender-neutral, consider segmenting recipients based on gender to craft a more personal message. Want to learn more ways you can personalize your emails? Analyze open, click, and purchase data across mailings to determine…
In addition, you’ll avoid having to deal with issues with customer service. – Courtney Macfarlane, Senior Analyst, Marketplace Search at Tinuiti 1. Choose the Best Products to Sell on Amazon Canada Canada has a reputation for lagging behind the U.S.…
Simply select the one that suits your needs, finish the process, and you’re ready to go! “Always include all details regarding your business’ name, address, local phone number, and link to your website (if available),” explains Sanfiorenzo. “Google has even…
Most importantly, they help you as a brand better understand your subscribers at a more granular level, enabling you to serve them what they want or need at exactly the right time. One Tinuiti client leveraged preferred category data to…
Additionally, many marketers are choosing to turn social ads off during this time, and Facebook ad spend has fallen precipitously over the past week. To help understand this shift, we’ve created a dashboard using estimated Facebook advertiser data from Pathmatics…
Behnken’s wife, K. Megan McArthur, was the last person “hands on” with the Hubble Space Telescope Convert experienced this quiet, but significant shift in focus online with a noticeable decrease in traffic to our CDNs during the time of the…
Dear Tinuiti family, Black Lives Matter. 1. We are immediately appointing one of our leading internal voices on diversity to a newly created position 100% dedicated to Diversity and Inclusion efforts at Tinuiti. 4. We will double the percentage of…
– Tony Heuer, Senior Specialist, Programmatic at Tinuiti What is Amazon’s summer sale? Amazon hasn’t formally announced the name of the event. The sale, set to begin on June 22 is being called the “Fashion Summer Sale Event”, the “Biggest Summer…