To learn more, watch this session from the SAP Together Works Summit, part of Econsultancy Live, featuring Luke McDonald, Global CX Advisor – Manufacturing.
Given that bespoke engagement nurtures relationships, boosts loyalty and grows your brand, how do you deliver the digital experiences that your customers really want?
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Customer expectations regarding response time, personalisation and purchasing options are rising, as B2C experiences increasingly become the norm in the B2B orbit.

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