Charts: Cybersecurity Stats and Trends
Female executives make up 33% of the sample. Sixty-two percent of respondents are executives in companies…
6 Accessibility Basics Cause 97% of Errors
Low contrast text. Using similar colors for background and text lacks contrast. It profoundly impacts online…
Lifecycle Marketing Solutions To Scale Your Customer Lifetime Value (CLV)
A simple way to calculate your CLV is by subtracting the acquisition cost and serving a…
31 Free Twitter Tools for Small Businesses
Twitter Spaces is a tool for live audio conversations. Live Spaces appear at the top of…
Oda’s CEO on how online grocery can compete on price with offline discounters
Like Norway, Finland’s grocery market has relatively low online penetration, although its growth during the pandemic…
15 Spirited 4th of July Messages & Greetings for Your Customers
Happy Fourth of July! On this day, as we honor our soldiers and freedom fighters, let…
Ecommerce Profitability Revisited
It’s tempting to view all visitors equally for purposes of conversion optimization. But that’s a mistake….
What does Beauty Pie’s success reveal about a changing beauty industry?
Direct-to-Consumer (DTC) Best Practice Guide Founder Marcia Kilgore has previously insisted that Beauty Pie won’t go…
Lessons from Shopify 2.0 Upgrade, New Theme
Integrating Recharge, the subscription management app, was a challenge. Recharge has recently merged its checkout to…
40+ Liberty Lovin’ 4th of July Instagram Captions & Posts
If you’re posting for your business—speaking of which, we have some excellent 4th of July marketing…
Creating a user-centric pharma website: UX best practices
Sometimes referred to as ‘portals’, pharma websites are the means through which HCPs and the general…
UA vs GA4: A Complete Tour of Google Analytics 4
2005: Google acquires a platform called Urchin. Urchin was used to “beautify” log files and make…
SEO: Amazon Keyword Research Tools
Related searches. Amazon generates a list of “Related Searches” below the initial results — from, presumably,…
‘TikTok has changed the game for small brands’: Little Dot Studios’ Jade Raad
Jade Raad, Director of Brand Strategy, Little Dot Studios. Image: Little Dot Studios. “Do I think…
Cross-Channel Marketing: The Art of Doing It All
You have a busy audience. Most people are bouncing around many places across the web, with…
7 Reasons to Consider USPS Flat Rate Shipping
The UPS rate is the daily rate for businesses with scheduled pick-ups. The USPS rates are…
How to Design a Website Footer
Footers are often neglected on ecommerce websites. Footer Menu An important consideration when adding a newsletter…
Amazon Followers 101: What They Are & How to Get More
Just as they do on social media platforms, folks follow Amazon influencers they trust for reviews,…
21 Excellent Examples of Emotional Ad Copy (+97 Words & Phrases to Try)
Well done. When you hear the term “emotional ads,” chances are you’re thinking of the cry-and-buy…
SmartFrame Technologies’ Rob Sewell on why shift to contextual targeting will be ‘the most significant trend’ for ads in 2022
I would say one thing to really focus on is to work out how you can…
Webinar: Digital Shift Q3 2022 – Later session
Register Agenda points: We would like to communicate with you regarding the products and services of…
Webinar: Digital Shift Q3 2022 – Early session
Join this live Q3 Digital Shift Webinar, hosted by industry expert, Neil Perkin. This event highlights…
14 Social Networks for Entrepreneurs
WEConnect International connects women-owned businesses to qualified buyers. Its mission is to help drive money into…
Ecommerce Briefs: Google Marketplace; Walmart; Drones
This month Walmart announced it would add four “next-generation” fulfillment centers to its 31 existing centers…
10 Easy Ways to Get More Likes on TikTok
One of the best ways to get people to engage with your content and like your…
180 Marketing Founder: 4 Buckets to SEO
Link building is the most important. It’s hard to get other sites to link to you….
37 Free & Creative July Marketing Ideas (With Examples!)
Image source) Diversity, equity & inclusion marketing ideas in July National Pandemonium DayNational Tape Measure DayNational…
How to Set Up a Google Ads Account in 3 Steps
You won’t see the full potential of your account from the start. Cliché as it may…
Amazon Announces Prime Day Dates [How To Prepare]
From an end-to-end channel management approach, we’ve got plenty of resources that outline what you should…
Is Text Messaging the Next Commerce Channel?
“With TextBuyIt, if you’re walking out of a concert and want to buy a CD from…