eCommerceFuel Founder on Work-Life Balance, Priorities
Youderian: I’ve been reasonably decent at getting tasks done in the time I have. Apart from…
How Content Drives Low-cost Ad Conversions
A Google Ads search campaign targeting this how-to article in October 2021 produced 224 conversions from…
Global Supply Chain Disruption: Experts Weigh in on Holiday Inventory Issues & Shipping Concerns
While retail inventory levels have increased in year-over-year terms for four straight months—following 13 months of…
“We don’t think you should book a holiday right now”: Inside On the Beach’s pandemic CRM strategy
“We started sending informative, destination-related emails, looking to target users who have either been or shown…
Webinar: User Experience and Interaction Design
Agenda points: Register Now User Experience is the ‘secret sauce’ that differentiates bad products from good,…
![The state of digital experience transformation in Manufacturing [survey]](https://research-institute.org/wp-content/webp-express/webp-images/uploads/2021/11/the-state-of-digital-experience-transformation-in-manufacturing-survey.jpg.webp)
The state of digital experience transformation in Manufacturing [survey]
Our findings clearly show that Covid-19 has accelerated a re-evaluation of the ways of doing business….
How to Write a Great Press Release in 7 Steps (with Templates!)
Here’s an event press release template to get you started. If your ideal reader finishes your…
Charts: Physical Retail to Transform Layout, Purpose
That trend — online ordering with local pickup or delivery — will likely accelerate. The effect…
The 8 Best (Free!) Facebook Ads Courses of 2021 for Every Learning Level
In our Facebook Ads course, we provide a series of 10-minute articles where top PPC influencers…
Widen CEO Matthew Gonnering: DAM and PIM are “the centre of the content universe”
The volume and velocity of content is also intense. Brands are creating so much content and…
How Brands Succeed on Reddit
Microsoft’s primary subreddit provides support to its customers and prospects. Microsoft’s primary subreddit provides support to…
Amazon unBoxed 2021: Full Recap, Announcements, and Expert Takeaways
“By using schedule based budget rules with event based recommendations, you can set your campaigns to…
7 Things You MUST Do Before Expanded Text Ads Go Away
RSAs nearly always have a higher click-through rate than ETAs. (Notice I said “nearly always.” Don’t…
4 Benefits of Walmart’s 2-Day Delivery Badge [Updated]
This is especially valuable for sellers that want to take advantage of a TwoDay Delivery promise…
Ecommerce Product Releases: November 1, 2021
Facebook increases intellectual property protection with the release of Brand Rights Protection. Facebook has released Brand…
What will Google’s multimodal search and MUM mean for SEO? We asked the experts
Boyd agrees: “Marketers need to get closer to customers to understand their true intent, beyond keywords….
11 Free Websites to Learn Code in 2022
— MIT OpenCourseWare is a rundown of virtually all course content at the Massachusetts Institute of…
21 Years In, 2BigFeet Charts Opportunities, Growth
Eley: I had a small consulting company that I started out of necessity to pay my…
Ecommerce Briefs: Walmart; Amazon Logistics; Holiday Shopping
According to data from Pitney Bowes, the postage technology company, Amazon has displaced FedEx as a…
What’s New With MobiusX [Release Notes – Q3 2021]
Introducing improved ways to work across Amazon, other marketplaces and e-retailers. Executive Summary We’ve launched a…
4 Reasons to Use Dynamic Search Ads
Cannibalization. DSAs can target search terms that match keywords in other campaigns or ad groups. This…
The Top 10 New Instagram Features of 2021 (+One to Look Out For!)
From Instagram: “Last summer through fall, there were over 1.3 million Instagram posts in support of…
Four retail brands using live streaming to drive omnichannel strategy
Clarins’ live streaming strategy is primarily focused on skincare expertise, with sessions (hosted on its own…
The best social media campaigns from October 2021
♬ original sound – Hi! Benjy here????????♂️???? People who stammer need to be represented in the…
Product Photography, Part 11: Image Editing
Clean, level, aesthetically pleasing product photos are essential. But so is consistency. All of the images…
11 Legitimately Scary PPC Stats Every Advertiser Should Know (+Survival Tips)
Sadly, there’s really no way of getting around ad blockers. However, a multi-channel strategy can make…
“A free cup of coffee isn’t going to cut it anymore”: LoyaltyLion CEO on loyalty schemes
Beyond engagement, these initiatives served another purpose. They built communities. An initiative that can potentially deliver…
15 Popular Pinterest Accounts (for Marketing Inspiration)
Oh Joy is an L.A.-based lifestyle brand and design company by Joy Cho. Oh Joy creates…
4 Easy Lead Qualification Strategies for Better Clicks & Conversions
If you’re looking for ways to generate more leads, you may be interested in these posts:…
Conversion Lessons from the Luggage Industry
Another benefit of quality images is conveying a product’s design and aesthetics. This can get people…