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Insights for modern merchants and Practical Ecommerce

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eCOMMERCE
Insights for modern merchants and Practical Ecommerce

eCommerce

A day in the life of… Adrian Frenzel, CEO and Founder of EatFirst
eCommerce

A day in the life of… Adrian Frenzel, CEO and Founder of EatFirst

We also expect to see rapid adoption of flexible catering, particularly as companies discontinue mass on-site…

Your Digital Strategy Playbook Will Need a Post-COVID Makeover
eCommerce

Your Digital Strategy Playbook Will Need a Post-COVID Makeover

Pre-pandemic, most brands delivered the 4Cs using a “one-size-fits-all” model. Post-pandemic, however, brands will need to…

Ecommerce Product Releases: July 15, 2021
eCommerce

Ecommerce Product Releases: July 15, 2021

ActiveCampaign launches million fund for app developers. ActiveCampaign, the email marketing platform, has launched its inaugural…

4 Practical Ways to Use AI in Marketing (& Why You Need To)
eCommerce

4 Practical Ways to Use AI in Marketing (& Why You Need To)

You can think of it as kind of your Google Analytics assistant. For example, you can…

How sport is pivoting to a direct-to-fan offering
eCommerce

How sport is pivoting to a direct-to-fan offering

As sports fans become more accustomed to interacting with a host of different experiences in and…

Five benefits of effective multichannel inventory management
eCommerce

Five benefits of effective multichannel inventory management

When it comes to preventing these issues, proper multichannel inventory management is key, with software enabling…

Online Shopping, Post Covid, Retains Consumers
eCommerce

Online Shopping, Post Covid, Retains Consumers

Consumers have prioritized essential over non-essential items, with online sales of groceries and cleaning supplies leading…

3 Reasons to Use Google Ads Dynamic Exclusion Lists (+How to Do It)
eCommerce

3 Reasons to Use Google Ads Dynamic Exclusion Lists (+How to Do It)

It’s interesting how quiet the release of Google Ads dynamic exclusion lists was back in April…

Why have an eBay strategy in 2021?
eCommerce

Why have an eBay strategy in 2021?

Image: Natee Meepian / Shutterstock.com In this article, I’ll take a look at Ebay in 2021:…

Scaling Your Amazon Business for Acquisition: Q&A with Thrasio
eCommerce

Scaling Your Amazon Business for Acquisition: Q&A with Thrasio

If a business is fully optimized with every single advertising channel running it’s still a great…

Understanding Dynamic Search Ads in 2021
eCommerce

Understanding Dynamic Search Ads in 2021

Wayfair could do that, as an example, with this page, which contains “oval” in the URL:…

How well are B2B sales teams rising to the challenges of digitisation?
eCommerce

How well are B2B sales teams rising to the challenges of digitisation?

The rapid digitisation brought on by the Covid-19 pandemic has forced a sea change in how…

How to Track Profit from Products, Customers
eCommerce

How to Track Profit from Products, Customers

Identifying the CLV-to-CAC ratio is the goal in a per-customer analysis. Variable costs can describe the…

How Much Do Facebook Ads Cost in 2021? (+Ways to Save)
eCommerce

How Much Do Facebook Ads Cost in 2021? (+Ways to Save)

This is slightly higher than what we’ve been seeing at Akvertise, with CPMs ranging from .50-.50….

The State of Cannabis Payments in U.S.
eCommerce

The State of Cannabis Payments in U.S.

How does an industry flourish that is banned by federal law, shunned by the credit card…

Apple Announces Custom Product Pages and Product Page Optimization
eCommerce

Apple Announces Custom Product Pages and Product Page Optimization

We’ll keep you all informed of when exactly these updates can be expected, and what you…

Happiness, not Profit, Drives Grasshopper Founder
eCommerce

Happiness, not Profit, Drives Grasshopper Founder

Hauser: Yes. We went from a high-margin, no inventory business in software-as-a-service to low-margin, high-inventory in…

6 Facebook Ads Updates To Be Excited About This Summer
eCommerce

6 Facebook Ads Updates To Be Excited About This Summer

In order to use this feature, you will need to have a business account in WhatsApp, as…

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How to make money on Instagram? I asked 5 creators to find out

Dec 04, 2024 12min Read Travel vloggers get to stay in nice hotels, eat at fancy restaurants, and fly around the world on someone else’s dollar. Influencers have brands lining up to send…

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