Other triggers are more fun (read: rely heavily on gifs). “Damn” prompts gif responses — generally ones in which people are injured. “Online” prompts gifs of people suiting up, or getting to work, and sometimes, inexplicably, an incredulous look from…
22nd Nov 2017 – Without click-to-call, consumers need to manually copy and paste your number to their call function, before they can give you a call. With click-to-call, they can ring you with a single tap of the screen. This…
07th Oct 2017 – Subheadings, short paragraphs, lists, bullet points, images, color-contrast ratio, font size, text fields, right align – they all are crucial aspects of content usability able to kill as well as reanimate your text conversion rate. Why…
Blog/Optimization 13th Jun 2017 – The majority of customers reported that they are less likely to return to a site that takes too long to load. More than half of smartphone users expect pages to load in less than 4…
[Tweet “Are you implementing #AR on your #app #marketing #strategy? Here are more #trends “] 1. Shift your focus from the installs to engagement AI technologies have already become a part of our routine and seem to keep the pace…
The conversion experts have to keep track of the changes time to time. The addition or removal of a feature can drastically affect the sales of a website. With the help of analytics tools, one can easily find which certain…
28th Feb 2017 – Let’s get started. This principle refers to our tendency to obey authority figures. Online marketing is changing every day. Between Google updating their algorithm and competitors outranking you for your keywords, there’s more than enough to…
14th Feb 2017 – Play with the tool regularly using all kinds of related core terms to see which questions you can cover on your website. Start with the selection of Twitter accounts that are the fastest in announcing trends…
It’s a common misconception that Instagram marketing has to exclusively be done on the brand’s page. Partnering with influencers and incentivizing them to share authentic images of your brand’s products is a great way to increase conversions. You can repost…