Amazon is poised to become the second-largest package delivery carrier in the United States, perhaps transforming a cost into a profit center. Pitney Bowes reports that Amazon had 12% of the 8 billion parcel delivery market in 2021. That translates…
Well, yes and no. Actually, it’s more like no and no, and here’s why: Link to all templates is at bottom of post Why Instagram Stories templates? Stories aren’t really temporary anymore. Stories Highlights allow you to turn your best Stories…
You can also leverage the commitment and consistency bias to increase engagement with your content—particularly long-form content over 5,000 words. Instead of just asking your audience to commit to reading an article that they don’t yet know is worth their…
Influencers are a big part of social media, but push-back against inauthentic and shallow marketing activity has undoubtedly surged in the past few years, while a drive for more expert-led learning content has increased. Tom Jarvis, Founder & CEO of…
In 2020, I joined AppsFlyer as Product Director, Gaming. My primary focus is on growth-driving projects in areas such as product development, business development, and go-to-market strategy. In my role, it’s exciting to use my technical experience from a range…
“At that point in time, that was the only time we contacted them,” said Christison. “We sent them letters – and letters work really well for us – but we recognised that we wanted to build a relationship with our…
According to IMF estimates, the worldwide economy will decelerate from 6.1% growth in 2021 to 3.6% in 2022 and 2023 — 0.8 and 0.2 percentage points lower than its January 2022 forecast. Bloomberg tracks global fuel prices, including the comparison…
Functioning differently than other ads and providing users with a quicker, more engaging ad experience motivates consumers to act. It encourages them to dig deeper and discover even more. The world-renowned candy brand, Gushers does an excellent job creating entertaining…
The Insights page will also be available for Manager accounts. The top Google Marketing Live 2022 updates Table of contents 1. Performance Max updates Performance Max campaigns, released last year, are Google’s latest pride and joy. We’ll let you decide…