But Really, When is the Best Time to Post on Instagram in 2022?
11am The variation among industries in this chart alone, and its differences with respect to the…
Everything You Need To Know About UTM Campaign Tagging
Have you ever looked in Google Analytics to see how a campaign performed and only been…
What is Google Analytics 4, and Why Should You Implement it ASAP? [Updated]
Acknowledging the increasing overlap between web and mobile app development and content, as well as answering…
Experts Share Amazon Predictions for 2022
“Amazon Posts and Attribution were successful betas in 2021. With influencer marketing growing, I predict that…
Webinar: Driving Business Growth and Transforming B2B Customer Experiences with Digital Commerce in 2022
The need to connect with customers on their terms is greater than ever. Missed opportunities to…
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11 Creative [Copy & Paste!] Holiday Customer Appreciation Messages to Send This Year
Try out something like this if you’re a solopreneur. YourName mission.It is through your feedback that…
Radley and Threads on the integral role of social media in luxury ecommerce
“Social media has made luxury a level playing field – whether you are a brand or…
Charts: Ecommerce in Southeast Asia (Stats, Outlook)
— Vietnam and the Philippines are the region’s fastest-growing online economies. Vietnam’s online GMV will nearly…
Practical Ecommerce | News, How to, Definitions, Guides, Examples
Practical Ecommerce is an independent, family-owned, online magazine in Traverse City, Michigan, U.S. We are not…
Snug CEO Rob Bridgman: social commerce is “the next wave of innovation in retail”
“People spend more time researching which sofa to buy than which house,” Rob Bridgeman, CEO and…
3 Ways Google’s Search Console Improves Organic Clicks
In “Performance > Search results,” click “+ New” to add a filter. Then select “Search appearance.”…
A “seismic shift in how consumers interact with brands”: Impact’s Ross Negus on the partnership economy
My role can really be summarised as problem solving with customers and prospects, navigating and understanding…
The Best Ecommerce Content for Instagram
User-generated. Instagram may be the best social platform for engaging an ecommerce audience. Customers can use…
Healthcare Advertising Benchmarks for Search, Display, & Social in 2021
Let’s say you’re running ads for your healthcare business. You can identify your top-performing campaigns in…
It’s a New Normal for Ecommerce in 2022
Just-for-you discount codes. Generating unique coupon codes for each customer is an excellent way to personalize…
“Ecommerce is mostly marketplaces”: Colin Lewis on how brands can seize the marketplace opportunity
Register for Econsultancy Live: The Future of Ecommerce to watch Colin Lewis’ session on demand, as…
Climbing the digital property ladder: Helping real estate brands move with the times
Lockdown accelerated buyers’ appetite for virtual tours. They swiftly adapted to using the digital journey for…
16 Great (and Not-So-Great) Thank You Page Examples to Learn From
When it comes to thank you pages, the more concise the better. A few sentences should…
Retail trends with impact: What good looks like in smarter logistics and store digitalisation
In this on-demand talk from the SAP Together Works Summit, part of Econsultancy Live, Maria Morais,…
Product Photography, Part 13: Special Edits
[embedded content] — This is the 13th installment in my series on helping ecommerce merchants create…
Why & How to Use Music in Ads (Without Getting Sued!)
Music licensing service cons: Music licensing service pros: study on the impact of music in ads…
Stats roundup: How ecommerce in APAC is changing in the wake of Covid-19
According to a report from Business Standard, 600,000 products were sold in the first hour alone….
B2B digital commerce: Optimising the B2B lifecycle
To learn more, watch this session from the SAP Together Works Summit, part of Econsultancy Live,…
Combining B2B and D2C for a consumer-centric strategy in Consumer Products
The increase in complexity of sales channels and the rise of consumer expectations represent a challenge…
Not a moment to lose: Taking control of consumer data with a CDP
This session from the SAP Together Works Summit at Econsultancy Live is available to watch on…
A day in the life of… Susan Vidler, Global Chief Research Officer at Toluna
It is important for brands to communicate what they stand for in a clear, focused and…
How marketing and commerce platforms work together: Achieving scalability, efficiency and CLTV
[embedded content] To find out more, watch this session from the SAP Together Works Summit, part…
The Beauty of Bootstrapping a Business
But this episode is different. I’m interviewing no one. Instead, I’m addressing a singular topic: bootstrapping,…
Stats roundup: Online grocery post-Covid-19
The company jumped 16 places in the Top 75 list for 2020, following a 63.3% growth…
Charts: Ecommerce Share of Global Retail Sales
— “China Is Dominating Ecommerce” is the title of an article we published earlier this year….