The pandemic-induced shift to online shopping is permanent for many consumers. That’s the good news for ecommerce companies. The not-so-good news is those consumers have heightened expectations. Here are seven of them. Read more… 5 Content Marketing Ideas for September…
Running real estate ads in 2021 and wondering what your results should look like? It can be difficult to tell whether or not your campaigns are hitting the mark—or missing them entirely. This data was pulled from a sample of…
The social channel commissioned popular photographer Bella Newman to take portraits of some of Instagram’s most ‘culture-defining’ creators, which have been transformed into engaging, animated GIFs. Under the campaign slogan, ‘Who we become is yours to make’, Instagram’s content aims…
Moreover, clicks and conversions may be more meaningful than opens and might lead to better email marketing. “You have to think of this change in Apple Mail beyond just the open rate in terms of what it will influence in…
“How to prepare to hike mount adams,” and then“How to prepare to hike mount fuji,” and then“Mount adams vs mount fuji hiking,” a person can ask algorithm updates, sometimes anouncing them outright and other times in passing—depending on the importance and impact…
Reddit has lots of niche communities built-in. Each has its own rules. Join those related to your company’s products and services. Watch and observe. Then start by commenting on posts rather than creating your own. Quora Quora is a user-generated…
Patel: We use distilled water when formulating the product. Even in the 2-ounce concentrate, a portion of that is water. We haven’t seen any issues with customers using tap water. Patel: That’s right. We’ve had quite a number of people…
We also have so many exciting new products to bring to market this year, including our Text capability (enabling our clients to send personalised, triggered text messages at scale) and our Contact Match technology, which leverages Wunderkind’s Identity Network to…
Some sellers may notice they have an option for Spec version 4.0 and Spec version 3.1. Sellers who haven’t yet migrated to Custom Shipping Templates will see the option for Spec version 3.1. While you can continue with that version,…
The post Last-mile Delivery Attracts New Services, Providers appeared first on Practical Ecommerce. With the holiday shopping season approaching, retailers and carriers are rolling out new delivery services. Smaller third-party providers are also entering the market, as last-mile delivery remains…
Thus brands should understand why buyers are interested in the industry’s products. The “Jobs to be Done” framework is useful for this purpose. Industries with companies that compete on price alone will have much less profit potential, limiting the chances…
Sullivan then pointed out that there are many cases where this “long-standing system of generating titles has helped pages with “terrible title tags.” On August 17, Barry Schwartz reported on Google displaying header tags instead of titles in the SERP—sharing…