Contributor

Contributor

My 3 Rules for Social Media Success

Use videos and photos. Engage your followers with videos and photos, but do it in a way that’s more like a conversation versus traditional advertising. People don’t like being sold to when browsing Instagram or Reddit. The most impactful posts…

Navigating Email Marketing without Open Rates

Some email client software uses text-only messages by default. Examples include smartwatches, gaming devices, and voice assistants. None of those have captured opens since they do not download images. However, the longer-term effect is likely to wean marketers from instant…

What is Gopuff Advertising?

Gopuff works in established cities with micro-fulfillment locations, and brings the products directly from their distribution houses to your door. In doing so, they are able to charge a flat delivery fee of .95, and are open almost 24/7.  “They…