For this would-be holiday, find a way to connect the products or services you sell to the emergence of the world wide web. An Italian-American founded the Tony Lama boot company. On October 29, the world celebrates Internet Day to…
The ANA’s guide is designed to serve as a comprehensive, step-by-step resource that helps chief marketing officers make the most effective, informed, efficient decisions within their full programmatic advertising process. Source What Programmatic advertising is Who the ANA is, and…
“The couple of days together were what I consider invaluable. It has been quite some time since we have had the opportunity to participate in face-to-face events and even more meaningful to be able to participate with Tinuiti given your…
Consideration There’s a role for content throughout the entire customer lifecycle, though it has the most impact when it is delivered at the right moment, which is where email comes in. A series of emails and texts were sent to…
Curious how your creative is performing? The new “Ads & assets” menu provides reporting for all of the assets across your account. You’ll see headlines and descriptions in the “Asset” table view, while the “Association” table view will show information…
Giveaways are another great way to take advantage of how much customers like receiving things for free—but in this case, you can set up the entry process so that your business gets something in return. For example, if you’re giving…
Last but not least, you’ll want to indicate who is involved at each stage of the journey. This will help your business to organize actionable steps for making the improvements identified in the exercise with clear owners. This, of course,…
Feroldi’s Twitter thread hook includes the topic, the first part of the body, and a custom graphic. For Feroldi, a good Twitter thread has four parts: Feroldi has a pinned thread on his Twitter profile. This thread is among his…
BigCommerce expands the crypto ecosystem with BitPay and CoinPayments. BigCommerce has announced strategic partnerships with cryptocurrency players BitPay and CoinPayments. BitPay allows sellers to accept a variety of cryptocurrencies, including Bitcoin, Ethereum, Dogecoin, Bitcoin Cash, Shiba Inu, Wrapped Bitcoin, Litecoin,…