Cause marketing: Examples from Uber, Starbucks & JetBlue
Each November, JetBlue celebrates ‘JetBlue for Good’ – an initiative that highlights the airline’s charitable efforts…
A day in the life of… Sacha Lazimi, co-founder and CEO at Yubo, the social video live-streaming app
My co-founders and I created Yubo to provide a safe space for younger generations to make…
How to Buy UPC Codes for Amazon (2021 Update)
Image Source Amazon requires every seller to register a GTIN with each product listing available on…
How AI Powers Distribution, Logistics
AI algorithms can forecast when orders will arrive, which means pallets can be placed in readiness…
CommerceCo Recap: A Process for SEO Link-building
What had seemed like the daunting act of randomly cold calling publishers to ask for links…
57 Easy & Engaging August Marketing Ideas (With Examples!)
Toss the core values aside today and letterrip. Don’t actually do that. But you can have…
Peeling Back the Power of Retail Media: Q&A with CitrusAd
Image Source: CitrusAd.com We are helping to solve this by providing buyers a single point where…
Online Grocery Lessons from Covid-19
Covid-19 greatly changed the grocery industry, perhaps more than any retail sector. Years of projected evolution…
10 Geotargeting Tips to Maximize Your Google Ads ROI
With geotargeting for local PPC, you can relate your offering to local events or use language…
Experts Share 5 Google Feed Tests To Drive More Qualified Traffic To Your Site
You may also want to take into consideration how covid affected your business during certain periods,…
Joining up the new customer journey in 2021 and beyond
We would like to communicate with you regarding the products and services of the Xeim Group…
How does marketing operations make B2B organisations more efficient?
Vendor management is critical to robust marketing operations, especially considering the number of IT or technology…
Marketing That Matters: How Farfetch maintained its early-mover advantage in luxury ecommerce
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Policy Pages, Done Well, Enhance a Brand
Warranties. What happens if something goes wrong? That’s a pressing question on higher-cost items, such as…
A day in the life of… Leigh Gammons, EMEA CEO of Wunderman Thompson Technology
We’ve been extremely lucky. Having clients in sectors that were not too heavily impacted last year…
5 Content Marketing Ideas for August 2021
For example, look at men’s apparel retailer Mr. Porter. A recent post, “The Best-Dressed Men Of…
Ecommerce Product Releases: July 4, 2021
Facebook expands Shops. Facebook is making it easier for people to discover and buy from Shops….
What is digital shelf analytics?
With even more retailers now battling for space on the ‘digital shelf’ (i.e. the various places…